THIS is what being wealthy and famous should be ALL about. Good on ya, Beyonce!
Originally posted on TED Blog:
Beyoncé has given a big boost to TED Fellow Jane Chen’s (near right) effort to deliver the Embrace baby warmer to moms whose babies desperately need it. Here, the two pose with Amy Shaw from Millennium Promise (near left) and Frida Giannini of Gucci (far right). Photo: Courtesy of Jane Chen
Jane Chen knew that, for her infant warmer to save lives, moms would need to be the evangelists for the device. But she had no idea that one of the world’s most famous moms—Beyoncé—would be the one to help her pilot the product in 10 countries.
Last week, Beyoncé announced a $125,000 donation to Embrace Innovations, Chen’s organization that designed and distributes her infant warmer, a low-cost alternative to the incubator that looks like a tiny sleeping bag. The donation will fund pilot testing of the device in Ethiopia, Ghana, Kenya, Malawi, Mali, Nigeria, Rwanda, Senegal, Tanzania and…
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